Pixel Fish Digital Marketing Blog

The best contact forms shine when it comes to usability and intuitive design. Taking the time to build a better contact form will repay you by boosting your conversion rates and improve the user-friendliness of your website.

A sitemap is an efficient and effective centralised planning tool that allows you to organise your content and clarify the pages that need to be on your site. When planning a new website design, a sitemap should be your first step, one that may save you both time and money in the long run.

Writing for the web is a unique beast, not in the least because most web content is not read. Most people scan for the information they are seeking, search for keywords and skim looking for relevant headings and lists. People read websites differently, so understanding how people view websites is important when you are creating web content.

As you browse business websites scattered around the internet, you may have noticed that many include photos of their key owners or even employees. These staff photos often appear on the "About Us" or "Meet The Team" pages on websites. There are many opinions over whether including staff images on a business website does have a positive impact. Let's dive into some ideas on the subject.

A successful online business should monitor the online activities of the competition.  How can you stay ahead of the game if you don’t know the players, or what they have in their play-book? Luckily, it isn’t as difficult as you may think to analyse your competitors’ websites whilst engaging a responsive marketing strategy.