Pixel Fish Digital Marketing Blog

Building a loyal blog subscriber base takes time and effort. The topics you select will be pivotal in the ultimate success of each blog post. You may think focussing on a few niche topics will not deliver a very wide audience, however the readers you do satisfy will likely become hard and fast fans and followers.

Guest blogging can work for your business by helping you to build strong connections, to develop high-quality business opportunities and to position your blog as an authority on a given topic adding value to your brand. Having an expert in a relevant field offer insights and information can benefit your existing audience, as well as attracting a new audience for your blog.

Blogging can be vital to the success of your marketing. Targeted content cannot only support your business, but it can also reinforce your other marketing efforts.

Learning how to start a blog and write blog articles ensures you will have something to promote on social media. Blogging can position you as a voice of authority with your leads and customers, whilst providing the perfect opportunity for you to organically include those crucial calls-to-action to generate inbound leads.

Your target audience will probably be quite different from the audience the next person who reads this blog will be trying to target. Just as target audiences differ, the ideal blog length for higher Google rankings and optimum SEO will differ depending on the blog’s topic and content.

While there is no exact ‘ideal blog length’ that will work across all content, we can offer you a guide to discovering the blog length that will work best for you, your content and your business’ goals.

Optimising your website content to appear in a Google featured snippet is how you can best position your business as the authority on a given subject and the key to future-proofing your SEO. If your content is selected, it will appear in Google’s featured snippet, usually sitting at the very top of search results for a related query.