Pixel Fish Digital Marketing Blog

Seven strategic pricing tactics for digital products

Posted by Mark Fouche on Feb 7, 2019

Pricing, when done right, can lure in new customers, drive sales and promote interest in your products and your brand. 

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Topics: eCommerce

10 Common Misconceptions About WordPress

Posted by Kevin Fouche on Jan 31, 2019

WordPress is widely considered to be a versatile, SEO friendly, secure and technically superior content management system that’s great value for money. You might have heard that WordPress comes with many benefits, such as it’s mobile readiness and social media integration. You might be surprised, however, at just how many big businesses use WordPress for their websites.

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Topics: WordPress

Why You Need To Consider Using A Background Video On Your Website

Posted by Kevin Fouche on Jan 22, 2019

You’ve probably noticed background videos are featuring more and more on the web, and have most likely even come across one or two while visiting your favourite websites. Background videos command attention, draw your visitors in and instantly give your website a creative, modern and stylistic feel that static background images just can’t compete with.

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Topics: Video

Does Your Business Need A Hashtag Strategy?

Posted by Kevin Fouche on Jan 15, 2019

Hashtags can be found all over social media - from Instagram to Facebook, from Twitter to Pinterest, and even on Google+. Hashtags can help you promote your brand and help you to get your content found.

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Topics: Social Media

Creating Website Content that Appeals to Both Scanners and Readers

Posted by Kevin Fouche on Jan 8, 2019

Writing for the web is a unique beast, not in the least because most web content is not read. Most people scan for the information they are seeking, search for keywords and skim looking for relevant headings and lists. People read websites differently, so understanding how people view websites is important when you are creating web content.

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Topics: Website Design