Pixel Fish Digital Marketing Blog

Mark Fouche

As Pixel Fish's Digital Creative Director, Mark is responsible for overseeing all of the digital design that leaves the studio.
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Recent Posts

10 Ways to Make Sure Your WordPress Theme is Secure and Malware-Free

Posted by Mark Fouche on Dec 11, 2019

One of the truly great things about the WordPress community is the open availability of custom themes on the market. Your theme is essentially a plug-and-play website design, saving you tons of time and development work creating a unique design of your own. Most themes can be personalised, many themes are expertly crafted.

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Topics: Website Security

How to Build the Perfect E-Commerce Checkout Experience

Posted by Mark Fouche on Dec 4, 2019

In the world of e-commerce web design and full-funnel marketing, there is an immense amount of focus on getting customers to the buying stage but remarkably little focus on the checkout process itself. After all your hard work cultivating leads and guiding them toward that checkout button, a rough checkout process can turn customers away at the very last minute.

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Topics: eCommerce

10 Must-Have Elements of Your E-Commerce Product Pages

Posted by Mark Fouche on Oct 16, 2019

Product pages might just be the most important part of your website. They have to succinctly sum up your value proposition, explain potential use cases of the product, and make it easy for your audience to actually take that next step and make the purchase.

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Topics: eCommerce, WooCommerce

The Rise of Mobile eCommerce

Posted by Mark Fouche on Jul 26, 2019

Mobile ecommerce is swiftly replacing desktops and laptops as the preferred medium for online shopping. In search results Google now prioritises mobile responsive websites over those that are not mobile friendly. Put simply: if you want your website to rank and it isn’t optimised for mobile, you don’t have a chance.

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Topics: eCommerce, WooCommerce

Stripe vs PayPal: Pros and Cons. Which One Should you Choose?

Posted by Mark Fouche on Jul 15, 2019

Stripe and Paypal are the major players when it comes to selecting a payment gateway for your business. Both offer similar benefits and have comparable fees, but there are some significant differences between the two.

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Topics: eCommerce