Pixel Fish Digital Marketing Blog

As the COVID-19 pandemic ravaged the world, businesses began leveraging online courses to offer expert advice to clients they could no longer meet. As the popularity of e-learning continues to grow, more businesses will undoubtedly join the bandwagon in the coming years.

While surfing the internet for specific information, how many times have you had to exit a page because it took forever to load? Quite a lot, huh? 

Like everyday business customers, visitors are often pretty impatient and won't hesitate to leave your page if it takes more than a few seconds to load. And the consequence? Poor page load time hurts your SERP ranking, conversion rates, user experience, and sales returns.

It's common knowledge; websites and web content should be accessible to everyone, including people with disabilities. That's why the World Wide Web Consortium (W3C), in cooperation with various organisations and individuals world-over,  thought it wise to develop Web Content Accessibility Guidelines (WCAG).

If you're a WordPress user, chances are that you've spent a fair amount of time moving from one browser to another. Far worse, you've probably asked for opinions from your friends, and you've never heard a more diverse set of answers in your life.

How can your financial services business website outcompete thousands of others that are already online? The secret is to think from your buyers' perspective when creating and marketing it. 

Your buyers desire lightning-fast speed, security, in-depth information, and easy navigation. Grasp these things, and you'll be their favourite go-to brand for their financial needs. Read more to learn how to hack it.