Pixel Fish Digital Marketing Blog

Solid data can provide businesses with important information about what is happening within the ever changing e-commerce space, and even predict the direction things will be headed in the future. Here are some solid e-commerce statistics to get you thinking:

Facebook can either be a great platform for generating and converting leads or an inefficient use of time and money. It all depends on your strategy and how you execute it. In this blog, we'll go over five common misconceptions about Facebook marketing to give you a better understanding of what a good strategy looks like. 

As a business owner, you invest a lot of time and money to ensure your business’ online presence is stellar, so a bad review posted online can be a business owner’s nightmare. Google’s search algorithm will pull reviews posted on Google, but will also pull reviews from Yelp, Facebook and other platforms as well. If someone is dissatisfied enough to post bad reviews on multiple sites, this can severely affect your rankings and damage your business’ hard earned reputation overnight. So what do you do?

Social commerce is the convergence of social media platforms and e-commerce. If you are an online store owner, you need to know what your competitors are doing, whilst simultaneously keeping your finger on the pulse of what your consumers want, and that’s how these statistics can help.

Social media is becoming more and more of an influence when it comes to the consumer’s final purchase decision. Store owners who want remain competitive and succeed within the e-commerce space should pay attention to these 10 important social commerce statistics.  

Authenticity in business matters more than you may think. In fact, being authentic online can be vital to the success of your business.