Pixel Fish Digital Marketing Blog

How to Repurpose Content to Increase Reach and Influence

Posted by Kevin Fouche on Nov 7, 2017

A big advantage to implementing a blogging strategy for your small business is the ability to repurpose that content to extend your reach and influence. By simply converting your content into multiple formats, you create new opportunities to share these pieces across various marketing platforms. You’ll boost brand awareness, get in front of different customers, drive fresh traffic to your website and foster engagement. So how can you successfully Repurpose Content to Increase Reach and Influence?

Read More

Topics: Blogging, Content Creation

5 Effective Ways to Nurture Your Leads and Boost Engagement

Posted by Kevin Fouche on Oct 3, 2017

Your small business blog is one of your most valuable assets in your digital marketing strategy. It positions you as a leader in the industry, attracts customers to your website, and generates leads for your sales funnel. In fact, 71% of business bloggers have agreed that their blog increased visibility in their industries (Source: Business2Community). Here are 5 Effective Ways to Nurture Your Leads and Boost Engagement.

Read More

Topics: E-Marketing, Inbound Marketing, Blogging, Content Creation

5 Reasons Quality Copywriting Matters for Your Website

Posted by Kevin Fouche on Jul 18, 2017

Your website is your business's public face. Like a storefront, it has a great deal to say about your business--and you want to be sure that you control the first impression received by visitors to your website every bit as much as you would control the impression of visitors to a brick and mortar store. If you're struggling to understand why quality copywriting matters for your website, take a look at these facts. 

Read More

Topics: Content Creation

How to be a Content Marketing King

Posted by Kevin Fouche on Jul 7, 2016

The digital landscape is becoming increasingly crowded. As even small businesses have established an online presence, and consumers have moved to the web as their primary research mechanism to make purchasing decisions.

Standing out online has become the most important marketing challenge for brands in any industry.

Read More

Topics: Content Creation

6 Steps to Writing Simple and Effective Website Content

Posted by Kevin Fouche on Apr 14, 2016

As any web developer would tell you, getting the visuals right is a core part of successful website design. But too often, companies pay so much attention to the visuals that they forget about the written word. 

While visuals grab your audience attention, the text on your website keeps your audience engaged and encourages them to take action. To make sure your website accomplishes these goals, here are 6 steps to writing simple and effective website content.

Read More

Topics: Content Creation