Pixel Fish Digital Marketing Blog

5 Reasons Quality Copywriting Matters for Your Website

Posted by Kevin Fouche on Jul 18, 2017

Your website is your business's public face. Like a storefront, it has a great deal to say about your business--and you want to be sure that you control the first impression received by visitors to your website every bit as much as you would control the impression of visitors to a brick and mortar store. If you're struggling to understand why quality copywriting matters for your website, take a look at these facts. 

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Topics: Content Creation

How to be a Content Marketing King

Posted by Kevin Fouche on Jul 7, 2016

The digital landscape is becoming increasingly crowded. As even small businesses have established an online presence, and consumers have moved to the web as their primary research mechanism to make purchasing decisions.

Standing out online has become the most important marketing challenge for brands in any industry.

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Topics: Content Creation

6 Steps to Writing Simple and Effective Website Content

Posted by Kevin Fouche on Apr 14, 2016

As any web developer would tell you, getting the visuals right is a core part of successful website design. But too often, companies pay so much attention to the visuals that they forget about the written word. 

While visuals grab your audience attention, the text on your website keeps your audience engaged and encourages them to take action. To make sure your website accomplishes these goals, here are 6 steps to writing simple and effective website content.

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Topics: Content Creation

How to effectively write content for a website

Posted by Kevin Fouche on Feb 7, 2014

We've already discussed things to consider as a general approach to writing good content for your website and have discussed 3 practical pointers. How so you effectively write content for a website? Let's continue with the 3 foundations for website content - Humanity, Scalability, Credibility.

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Topics: Blogging, Content Creation

The 3 keys to writing for the web - Clarity, Simplicity, Brevity

Posted by Kevin Fouche on Jan 31, 2014

We've already discussed things to consider as a general approach to writing good content for your website.

Now let's get into come practical pointers; The 3 keys to writing for web - Clarity, Simplicity, Brevity

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Topics: Blogging, Content Creation