Pixel Fish Digital Marketing Blog

Harness the The Power Of Listening To Your Customers

Posted by Kevin Fouche on Jun 6, 2017

If you want to build a successful business in any industry, one of the most important things you have to do is listen to your customers. You can't assume that you know what's best for them. There are now more ways than ever to find out what your customers really think about your products and business. Learning how to master this skill is one of the secrets to attracting loyal customers. Here's why your business needs to Harness the The Power Of Listening.

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Topics: Business Tips

How to Create a Unique Selling Proposition (USP) to Grow Your Business

Posted by Kevin Fouche on May 23, 2017

Creating a USP for your business begins with robust market research that reveals consumer attitudes about your products and services, and those of your nearest competitors.  These data are critical to fashioning a USP that resonates and boosts sales. Here is some information on How to Create a Unique Selling Proposition (USP) to Grow Your Business.

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Topics: Business Tips

How to Promote Creative Thinking in Business

Posted by Kevin Fouche on Oct 11, 2016
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Topics: Business Tips

No Deal: How to know when to walk away from a prospective sale

Posted by Kevin Fouche on Sep 28, 2016

Sometimes in life, knowing when to say No to the wrong client, can open the doors to saying yes to an ideal customer.

You might have heard that sales is a competition, where everyone in your industry is competing against one another in a coliseum. This analogy is great for salesmen who are only looking for wins. Instead, think of sales as a long-term relationship with the world.

You want your prospective clients to win at life, and in return, you also win at life. Because you're worried about making every relationship work, sometimes it's OK to walk away. 

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Topics: Business Tips

Trust through Website Design: 7 Ways to Boost your Website Credibility

Posted by Kevin Fouche on Aug 24, 2016

We’ve all been to websites which have seemed a little shady. Many times, you can’t figure out exactly what is shady about that business. It’s just a feeling that you get. You usually end up leaving the website and going somewhere else.

Obviously, this is not the type of experience you want your website’s viewer to have. You want them to view you as a reliable, trustworthy kind of place. You want your company values to come across on your website.

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Topics: Business Tips, Website Design