Pixel Fish Digital Marketing Blog

Backing yourself in business: Know when to stick to your guns

Posted by Kevin Fouche on Aug 15, 2017

Has your business ever encountered a situation where you had to decide whether or not to back yourself, or bow down to a clients demands? One of our favourite businesses had this challenge a while back. Here's a great story about Backing yourself in business.

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Topics: Business Tips

Business Competitors: Who are you really competing against?

Posted by Kevin Fouche on Aug 10, 2017

Do you really know who your business is competing with? As Small business owners, we often get this very wrong.  There are in fact 4 main business competitors every small business has and it is vital you know who they are. 

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Topics: Business Tips

Why Your Website Should Start With Why

Posted by Kevin Fouche on Jul 13, 2017

When designing a website for your business, do you think mainly of great design, engaging graphics, a strong call-to-action, or user-friendly interface? These are all important, but there's something even more fundamental than these factors. Why are you building the website? The first answer that pops into your mind might be "to get traffic" or "to get more leads and make more sales." However, if we dig a little deeper, we come to a more meaningful sense of "why?"

What really inspires and motivates you to do what you do? When you can answer this definitively, you'll find that your message is clear and your customers are more open to you. Let's look at why your website should start with why

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Topics: Business Tips

5 Ways Your Website can Add Value to Your Business

Posted by Mark Fouche on Jun 22, 2017

Do you have a business website? More importantly: how do you use that website to increase brand awareness, lead conversions, and customer generation? If you cannot answer that question, you might need a new approach. A website can be immensely valuable regardless of your industry and audience, if you know how to use it just right.

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Topics: Business Tips, Website Design

How to Create a Great First Impression

Posted by Kevin Fouche on Jun 8, 2017

By the time you've shaken someone's hand and smiled at them, your first impression has made its mark. That's easy, but can you back up that firm handshake and friendly smile with what it takes to show your client that you are exactly who they are looking for? Read more to See How to Create a Great First Impression.

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Topics: Business Tips