Pixel Fish Digital Marketing Blog

Does Website Content Really Matter?

Posted by Kevin Fouche on Jan 10, 2014
Kevin Fouche

We are often asked by our clients where to start with writing the content for their new website.

They often ask questions such as: How do I choose what to write on my website?  Is writing content for the web different to print? If the website looks good, does it even matter what I write?

Does Website Content Really Matter?

Content matters

Even with the best design and functionality, a website will not help grow your business unless your potential clients can engage with the content. When you are deciding on the structure of your new site and which Pixel Fish Pack to choose, you should be thinking about your content.

Lack of planning leads to confusing websites. If someone who comes to your site is confused, they won't stick around very long, and they certainly won't do much reading. 

Follow a Process

Before you come in for your Pixel Fish meeting, it is a great idea to sit down with your team and plan out your website.

Coming up with clear content should involve the following process:

  1. Planning
  2. Writing
  3. Rewriting
  4. Proofing

Find Out More
If you would like to find out more about Pixel Fish’s fantastic websites please call our friendly team on 02 9114 9813 or email us at  info@pixelfish.com.au

Ultimate Guide to Creating a Successful Website

Topics: Website Design